For years, athletic directors, high school coaches, and club coaches have been a vital part of the college sports recruiting process (aka #StraightLineRecruiting). However, the demands, expertise, and lack of professional development around recruiting plus the widening gap in access to information, processes and tools to help the recruiting process are more challenging now than ever. Teams Route was created to solve the following problems:

  • Ensure Coaches are part of the recruitment process. #StraightLineRecruiting
  • One-Time Transfer Portal is reducing the amount of scholarships for high school athletes by around 25-30%.
  • Recruiting is a complex topic that is ever-changing with super seniors, COVID, Transfer Portal, Title IX and overall roster management.
  • Recruiting is a complex topic that is ever-changing with super seniors, COVID, Transfer Portal, Title IX and overall roster management.
  • High school and club coaches want to be involved in the recruiting process but have very busy schedules.
  • High school and club coaches want to be trained and educated in the complicated world of recruiting, name, image, and likeness (NIL), transfer portal, and more, but very limited professional development exists.
  • Many high schools and clubs do not have a dedicated recruiting coordinator. School Guidance Counselors need training on Academic Eligibility and the Recruitment Process.
  • Many high school and club coaches lack many of the tools commonly used today in recruiting, and need help to maximize their social media skills.
  • Students and parents want more support, tools, training and resources to help get to the next level.

To solve these challenges facing every high school, district, and club program, we have developed a turn-key offering in Teams Route. Teams Route blends professional development, tools, educational content, workshops, social promotion, and digital engagement together in the process of college sports recruiting. Either at the program, school, or club level, we provide the following items as part of the overall service:

College Sports Recruiting Training / Professional Development for Coaches:
Expert training and four “Professional Development” workshops designed specifically for the coaches and HS Guidance Counselors centered around College Sports Recruiting! Each coaching staff we get up to four expert delivered classes focused on training. Each staff member will get a certificate of completion at the end of the four classes.

Expert Training allows for Professional Development to occur for the Coaching Staffs

Educational Content:
Each coach, player, and parent would get access to our weekly content newsletter on College Sports Recruiting. It is loaded with tips and tricks to help with financial aid, videos, compliance, camps, communication, NIL, and more.

Leading Content Library on College Sports Recruiting

Recruiting Tools, Micro-website, College Search tool, and Athlete Eligibility etc.:
Each coach, athlete, and parent would get access to our official tools, CRM platform, digital recruiting checklist, access to over 50,000 college coaches emails, phone numbers, and a full college search database, plus each athlete and HS Guidance Counselor will have an account to Honest Game the industry leading on-demand academic compliance solution!

Teams Route leverages its partnership with Productive Recruit to offer the best in recruiting tools/tech
Each School Guidance Counselor will be training to HONEST GAME and leverage our Academic Eligibility Tools.

Recruiting Coordinator +
Each school then has access to our Recruiting Coordinator + service which includes team social promotion & exposure, digital brochures by team, partnerships with 3rd party data companies for exposure, and a private portal for coach communication with our staff and your coaching staff 24/7/365!

Recruiting Coordinator + partnership changes the game

We view Teams Route as an extension of your staff and a true “partnership”. Our models work so that schools, clubs, individual sports or districts can opt into a Teams Route partnership in whichever model makes sense for them. Please contact us at to make arrangements to discuss this with your coaching staff and administrators!

Teams Route Partners